Maria Fernanda Amaya

Architect and interior designer with a conceptual approach and strategic vision, interested in the intersection of design, communication, branding, and visual culture. I understand space as a medium capable of communicating ideas, building identity, and creating experiences with both aesthetic and commercial value.

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I have complemented my architectural background with experience in marketing, digital content creation, and communication strategy development, participating in conceptualization, storytelling, and project positioning processes. I am particularly interested in how narrative, aesthetics, and user experience influence perception and foster meaningful connections with brands.

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My practice integrates conceptual thinking, aesthetic sensitivity, and strategic judgment, approaching each project as a system where design, communication, and context converge. I have led projects from the initial concept through technical development, ensuring coherence between the vision, the user experience, and its feasibility.

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I aim to develop contemporary proposals that not only respond to functional needs, but also create impact, differentiation, and an authentic connection with the user and/or client.